Tuesday 30 October 2012

Research into The Music Magazine Market

there are different types of music magazine

  1. Popular music magazines
  2. Specialist Magazines on different types of music
  3. Specialist Instrumentalist magazines
  4. Other 

20 uk music magazines with their genres and target audiences

  1. Artrocker - Indie - 20-27
  2. Big Cheese - Rock/Punk Metal - Tennagers+
  3. Black Velvet - Rock/Pop Punk - Teenagers 20's
  4. Clash - Pop/Indie -16+
  5. DJ Mag -Dj music/dance/club - 18 to 30
  6. The Fly -Rock/Indie - 14 to 30
  7. Hip Hop Conection - Hip Hop - 20s
  8. Kerrange! - Rock - 16 to 20
  9. K Mag -Dubstep/ drum and base - 16 to 25 male
  10. Metal Hammer - Metal - 15 to 30 male
  11. Mixmag - Dance/ clum - 18 to 30
  12. Mojo - Classic Rock - older
  13. NME - Rock/ Indie - 15 to 24+
  14. Q - Rock/ Pop/ Indie - Middel aged
  15. Rock-A-Rolla - Rock/ Metal - Tennagesto 20's
  16. RockSound - Rock/Punk - 18+
  17. Stool Pigeon - All - 25+
  18. Terrorizer - Hevey Metal - male 20 to 35
  19. Top Of The Pops - Chart Pop - Young 9 to 12 gilrs
  20. UnCut - Classic Rock - Middel Aged

Magazine Publishers - Bauer/IPC/Future Publishing

IPC
  • NME
  • Uncut
Bauer
  • Kerrange!
  • Mojo
  • Q
Future Publishing
  • Classic Rock
  • Rhythm
  • Compute Music
  • Guitarist
  • Total Guitar
  • Future Music
  • Guitar Techniques
  • Metal Hammer

Magazine Circulations

  • The Fly (free) : Channelfly Enterprises Ltd ; 108,827 ; 8.4%
  • Mojo : Bauer Consumer Media ; 85,149 ; -2.4%
  • Properganda (free) : Proper Music Distribution ; 76,339 ; 68.8%
  • Q : Bauer Consumer Media ; 64,596 ; -19.7%
  • Uncut : IPC Media Ltd ; 63,003 ; -4.5%
  • The Stool Pigeon (free) : Junko Partners Publishing ; 54,588 ; N/A
  • Kerrang! : Bauer Consumer Media ; 40,203 ; -6.6%
  • New Musical Express : IPC Media Ltd ; 23,924 ; -17.6%

Ideas For A New Magazine

Unplugged  - its in competition with Kerrang!
LIC (Live in Concert) - gap in the market about live Music
Rock On  - Rock Music in compertiton with Rock Sound

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